Chicago Business Attorney Blog
Yes. It has already happened, and the legal defense you might be counting on, “the AI said it, not us,” has already failed in court.
If your business uses any AI tool that talks to customers, drafts content, or answers questions, whether that’s a customer service chatbot, an AI powered search feature on your website, or a marketing team using generative AI to write copy, you need to understand that your business is legally responsible for what that tool says. Not the AI company that built it. You.